Demand for lighting in Indonesia will rise in line with the rising electrification ratio (the percentage of households that are connected to the nation's electricity grid). Indonesia's electrification ratio stood at 85 percent in 2015, implying there are still around 40 million Indonesians that do not have instant access to electricity. The government is eager to raise the electrification ratio and this means that demand for lighting should grow accordingly. However, a large portion of lamps/lighting that is sold in Indonesia is still imported from abroad. As such, there should be lucrative business opportunities in Indonesia's lighting industry.

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US multinational conglomerate General Electric (GE) is exploring possibilities to establish a regional business hub in Indonesia due to the promising perspectives of both Indonesia and other countries in Southeast Asia. Currently, Indonesia is the largest market for GE in Southeast Asia, accounting for roughly 30 percent of the company's revenue in this region (but Indonesia's regional peers are developing rapidly as well). However, GE Indonesia CEO Handry Satriago said that human resources form a problem.

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