Toyota Continues its Leading Market Position in Indonesia's Car Sales
During 2012, more than 400,000 Toyota vehicles were sold on the Indonesian market, a new record-high. This number makes Indonesia the fourth-largest market for Japan-based Toyota Motor Corporation. Indonesia has developed from a production hub into a major sales market, and therefore the Japanese company intends to invest about IDR 13 trillion (US $1.3 billion) in the next five years.
Last year, Toyota sold 8.7 million cars in total, about 1.7 million of which were sold on Japan's domestic market. More than 2 million cars were sold in the United States, followed by China with 0.8 million, Thailand (0.5 million) and Indonesia (0.4 million).
Toyota vehicles are the most popular cars in Indonesia. Total Indonesian car sales in 2012 reached a record-high of 1.1 million, about 37 percent of which were Toyota cars. Astra International holds the exclusive right to sell Toyota vehicles on the Indonesian market.