One of the world’s leading beverage producers, The Coca Cola Company (TCCC), plans to allocate between USD $600 million and USD $1 billion for business expansion in Indonesia. This investment will be undertaken by TCCC and its Australia-based subsidiary Coca Cola Amatil (CCA). Both companies are eager to tap Indonesia’s lucrative market as Indonesia - Southeast Asia’s largest economy - contains a large population (around 250 million) and shows structural robust economic growth of +5 percent year-on-year.

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Japan-based Mitsubishi Corporation (through its subsidiary Atri Pasifik) and Thailand’s Ichitan Group have agreed to construct a soft drinks factory in Indonesia through a fifty-fifty joint venture which will carry the name Ichitan Indonesia. The factory, which requires an investment of IDR 400 billion (USD $34.3 million), will produce various beverages but specifically various ice tea drinks under the Ichitan brand for the Indonesian market. Production at the new factory is expected to commence in 2015.

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The Coca Cola Company (TCCC) and its Australia-based subsidiary Coca Cola Amatil (CCA) launched two new production lines at the Coca Cola Amatil Indonesia plant located in Bekasi (West Java) at the start of the week, part of a USD $500 million investment package that will materialize over the next 4 years. TCCC, the US-based multinational beverage manufacturer, is eager to expand its business activities in Indonesia as it considers Indonesia a dynamic and promising market as well as one of the growth engines to achieve its long-term targets.

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